Hatch West, LLC (dba “Balance”, “we”, and/or “us”) values your privacy. This privacy policy (“Privacy Policy”) describes the types of information we may collect from any individual or entity, including, but not limited to, Clients, Customers, Authorized Users, and end users (“you”), who accesses or uses Balance (https://usebalance.co), including all of its related applications, dashboards, or platforms (“Services”) and our practices for collecting, using, maintaining, protecting, and disclosing that information. By using our Services, you agree to the collection, use, disclosure, and procedures this Privacy Policy describes. Beyond the Privacy Policy, your use of our Services is also subject to our Terms of Service and our Acceptable Use Policy. All capitalized terms not defined in this Privacy Policy have the same meaning given in our Terms of Service.
This Privacy Policy applies to information we collect:
- Through the Services.
- In email, text, and other electronic messages between you and the Services.
- When you interact with our applications on third-party websites and services, if those applications or advertising include links to this policy.
Please read this policy carefully to understand our policies and practices regarding your information and how we will treat it. If you do not agree with our policies and practices, your choice is not to use our Services. By accessing or using our Services, you agree to this Privacy Policy. This Privacy Policy may change from time to time. Your continued use of the Services after we make changes is deemed to be acceptance of those changes, so please check the policy periodically for updates. If you do not provide your information when requested, you may not be able to use our Services if that information is necessary to provide you with our Services or if we are legally required to collect it.
INFORMATION WE COLLECT ABOUT YOU AND HOW WE COLLECT IT
What We Collect. We collect several types of information from and about users of our Services, including:
- Personal information, by which you may be personally identified, such as name, postal address, e-mail address, telephone number;
- Information that is about you but individually does not identify you;
- If you share it through our Services, including with another user of our Services, Protected Health Information (as defined under the United States Health Insurance Portability and Accountability Act of 1996 (HIPAA)).” For more information about your rights under HIPAA, see www.hhs.gov/ocr/privacy);
- Information necessary to make financial transactions, such as your billing address, other addresses related to you, and credit card or other payment information; and/or
- Information about your internet connection, the equipment you use to access our Services, and usage details.
How We Collect Information
- Directly from you when you provide it to us.
- Automatically as you use our Services. Information collected automatically may include usage details, IP addresses, and information collected through cookies, web beacons, and other tracking technologies.
- From third parties, for example, our business partners
Information You Provide to Us. The information we collect through our Services may include:
- Registration and Profile Information. Information that you provide by filling in forms through our Services. This includes information provided at the time of registering to use our Services, subscribing to our Services, signing up to receive information about our Services, posting material, or requesting further services. We may also ask you for information when you interact with an offer marketed by us, and when you report a problem with our Services. If you sign up for an account, register to use our Services, purchase our products, or sign up to receive information about our Services, we may ask you for your first and last name, e-mail address, phone number, physical address, login information, and other information.
- Communications with Balance. Information when you contact us directly such as records and copies of your correspondence (including email addresses), as well as communications with other parties as you use the Services. For example, when you contact our Customer Support Team or if you respond to a survey, we will receive your name, mobile phone number, the contents of a message, and any other information you choose to provide.
- Payment information. When you add billing information or a credit card number to your account or make a purchase, we will use a third-party service provider to collect and store your payment information and to process payments.
Information We Collect Through Automatic Data Collection Technologies. The information we collect automatically may include personal information. As you navigate through and interact with our Services, we may use automatic data collection technologies to collect certain information about your equipment, browsing actions, and patterns, including:
- Usage Information. Details of your use of our Services, including traffic data, location data, logs, and other communication data and the resources that you access and use through the Services. To help us understand how you use our Services and to help us improve them, we automatically receive information about your interactions with our Services, such as the pages or other content you view, the searches you conduct, and the dates and times of your visits.
- Location Information. When you use our Services, if you allow us, we infer your general location information. For example, your internet protocol (IP) address may indicate your more general geographic region.
- Device Information. We receive information about the device and software you use to access our Services, including IP address, web browser type, operating system version, phone carrier and manufacturer, application installations, device identifiers, and other equipment identifiers.
- Information from Cookies and Similar Technologies. We and third-party partners collect information using cookies, pixel tags, or similar technologies. Our third-party partners, such as analytics and advertising partners, may use these technologies to collect information about your online activities over time and across different services.
- Text Information. We facilitate text messages between you and your customers. In the process, we may receive information about these communications, such as the date and time of the SMS message, the parties’ phone numbers, and the content of any SMS messages.
- Profile Information. Inferences drawn from any of the information above to create a profile about you that may reflect, for example, your preferences, characteristics, and behavior, including for account security purposes or to enhance our Services to you.
We also may use these technologies to collect information about your online activities over time and across third-party websites or other online services (behavioral tracking).
Methods for Automatic Data Collection. The technologies we use for automatic data collection may include:
- Cookies (or browser cookies). A cookie is a small text file containing a string of alphanumeric characters placed on the hard drive of your computer. We may use both session cookies and persistent cookies. A session cookie disappears after you close your browser. A persistent cookie remains after you close your browser and may be used by your browser on subsequent visits to our Services. Please review your web browser’s “Help” file to learn the proper way to modify your cookie settings. You may refuse to accept browser cookies by activating the appropriate setting on your browser. However, if you select this setting you may be unable to access certain parts of our Services. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to our Services.
- Flash Cookies. Certain features of our Services may use local stored objects (or Flash cookies) to collect and store information about your preferences and navigation to, from, and on our Services. Flash cookies are not managed by the same browser settings as are used for browser cookies.
- Web Beacons. Our Services and our e-mails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit us, for example, to count users who have visited those pages or opened an email and for other related website statistics.
THIRD-PARTY USE OF COOKIES AND OTHER TRACKING TECHNOLOGIES
Some content or applications on the Services are served by third-parties, including application providers. These third parties may use cookies alone or in conjunction with web beacons or other tracking technologies to collect information about you when you use our Services. The information they collect may be associated with your personal information or they may collect information, including personal information, about your online activities over time and across different websites and other online services. They may use this information to provide you with interest-based (behavioral) advertising or other targeted content.
HOW WE USE YOUR INFORMATION
We use certain information that we collect about you or that you provide to us, including certain personal information:
- To present our Services and related content to you;
- To personalize and improve your experience on our Services, such as presenting tailored content, recognizing when you return to our Services, and storing information about your preferences, allowing us to customize our Services according to your individual interests;
- To estimate our audience size and usage patterns;
- To send you text messages;
- To provide, maintain, improve, and enhance our Services;
- To provide you with information, products, or services that you request from us;
- To facilitate transactions and payments;
- To provide you with notices about your account or subscription, including expiration and renewal notices;
- To carry out our obligations and enforce our rights arising from any contract(s) entered into between you and us, including for billing and collection;
- To notify you about changes to our Services or any products or services we offer or provide though it;
- To allow you to participate in interactive features on our Services;
- To communicate with you, provide you with updates and other information that you request, respond to comments and questions, and otherwise provide customer support;
- To market additional or new products or services to you;
- To find and prevent fraud and respond to trust and safety issues that may arise;
- To de-identify and aggregate information collected through the Services and use it for any lawful purpose;
- For compliance purposes, including enforcing our Terms of Service or other legal rights, or as may be required by applicable laws and regulations or as requested by any judicial process or governmental agency;
- To fulfill any other purpose for which you provide it;
- In any other way we may describe when you provide the information; and
- For any other purpose with your consent;
We may also maintain the information we collect or associate it with personal information we collect in other ways or receive from third parties.
We retain your personal information for as long as necessary to achieve the purpose of the collection unless we are required by law to keep it longer.
DISCLOSURE OF YOUR INFORMATION
Aggregate and Anonymous Information. We may disclose aggregated information about our users, and information that does not identify any individual, for any business purpose.
Personal Information. We may disclose personal information that we collect or you provide as described in this privacy policy:
- Affiliates. We may share any information we receive with our subsidiaries, affiliates, and partners for any of the purposes described in this Privacy Policy.
- Vendors and Service Providers. We may share any information we receive with vendors, contractors, service providers, and other third parties retained in connection with the provision of our Services or who we use to support our business.
- Third Party App Integrations. If you connect a third-party application to our Services, we may share information with that third party.
- Analytics Partners. We use web analytics services such as Google Analytics to collect and process certain analytics data. These services may also collect information about your use of other websites, apps, and online resources. You can learn about Google’s practices by going to https://www.google.com/policies/privacy/partners/ and opt-out of them by downloading the Google Analytics opt-out browser add-on, available at https://tools.google.com/dlpage/gaoptout.
- Other Users. Our Services enable you to, among other things, communicate with others. Your name, username, and other profile information may be viewable by other users. The information you add to the Services may be displayed on the Services and viewable by other users by default. We are not responsible for the other users’ use of available information, so you should carefully consider how you identify yourself on the Services.
- Sale, Acquisition, Merger or Other Asset Transfers. We may share information to a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Balance's assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by Balance about our users is among the assets transferred.
- To Fulfill the Purpose for which You Provide. We may share information at your direction. For example, if you give us an email address or other contact information as a referral, we may use that email address to contact the referred party.
- As Disclosed. We may share information for any other purpose disclosed by us when you provide the information.
- With Consent. We may share information with your consent.
Other Possible Disclosures of Personal Information. We may also disclose your personal information:
- As Required by Law and Similar Disclosures. In cooperation with governmental authorities and in our sole discretion, we may access, preserve, and disclose information about you if we believe it is necessary or appropriate to: (a) comply with law enforcement requests and legal process, such as in connection with a court order or subpoena; (b) respond to your requests; or (c) if we believe a disclosure of such information is necessary to protect your, our, or other’s property, rights, or safety.
- To enforce or apply our Terms of Service, Acceptable Use Policy, and other agreements, including, but not limited to, for billing and collection purposes.
- If we believe disclosure is necessary or appropriate to protect the rights, property, or safety of Balance, our customers, or others. This includes exchanging information with other companies and organizations for the purposes of fraud protection and credit risk reduction.
CHOICES ABOUT HOW WE USE AND DISCLOSE YOUR INFORMATION
We strive to provide you with choices regarding the personal information you provide to us. We have created mechanisms to provide you with the following control over your information:
- Communications with Other Users. The Services allow you to communicate with other users. We cannot control the actions of other users with whom you communicate through our Services, so you must be aware that communications you intend to be private could be shared publicly by another user with whom you communicate.
- Balance Marketing Communications. You can unsubscribe from our promotional emails via the link provided in the emails. Even if you out-out of receiving promotional messages from us, you will continue to receive administrative messages from us. For example, if we have sent you a promotional email, you may send us a return email asking to be omitted from future email distributions, but this opt out will not apply to information provided to Balance as a result of a product purchase, product service experience, or other transactions.
- Tracking Technologies and Advertising. You can set your browser to refuse all or some browser cookies, or to alert you when cookies are being sent. If you disable or refuse cookies, please note that some parts of our Services may then be inaccessible or not function properly.
If you choose not to provide us with information we collect, some features of our Services may not work as intended.
Our Services may contain links to other websites, products, or services that we do not own or operate. We are not responsible for the privacy practices of these third parties, and we do not control third parties’ collection or use of your information. Please be aware that this Privacy Policy does not apply to your activities on these third-party services or any information you disclose to these third parties. We encourage you to read their privacy policies before providing information to them. These third parties may provide you with ways to choose not to have your information collected or used in this way.
Furthermore, we do not control third parties' collection or use of your information to serve interest-based advertising. However, these third parties may provide you with ways to choose not to have your information collected or used in this way. You can opt out of receiving targeted ads from members of the Network Advertising Initiative (“NAI”) on the NAI's website.
CHILDREN UNDER THE AGE OF 13
Our Services are not intended for children under 13 years of age. No one under age 13 may provide any information through or on the Services. We do not knowingly collect personal information from children under 13. If you are under 13, do not use or provide any information through or on our Services or through any of their features. If we learn we have collected or received personal information from a child under 13 without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child under 13, please contact us at privacy@usebalance.co.
ACCESSING AND CORRECTING YOUR INFORMATION
You can review and change your personal information by logging into the Services and visiting your account profile page.
You may also submit a request via our help center or send us an email at privacy@usebalance.co to request deletion of certain information that you have provided to us. If you have a user account with us, we cannot delete all of your personal information except by also deleting your user account. We may not accommodate a request to change or delete information if we believe the change or deletion would violate any law or legal requirement, cause Balance to violate its rights or legal obligations, or cause the information to be incorrect.
YOUR CALIFORNIA PRIVACY RIGHTS
If you are a California resident, California law may provide you with additional rights regarding our use of your personal information. If you have registered with us, you may request that we delete your information in your account by contacting us. We will make commercially reasonable efforts to delete such information upon request. We may archive all or some of your information as we believe may be required by law or for legitimate business purposes.
DATA SECURITY
Balance values the security of your information. We have implemented reasonable security measures that are designed to protect the information we maintain.
The safety and security of your information also depends on you. We require account use of passcode and suggest the use of passkeys to access our Services. We urge you to be careful when using shared computers and ensure to actively log out when done. The information you share in public areas may be viewed by other users of the Services.
Unfortunately, the transmission of information via the internet is not completely secure. As our Services are hosted electronically, we can make no guarantees as to the security or privacy of your information. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted through our Services. Any transmission of personal information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Website.
CHANGES TO OUR PRIVACY POLICY
It is our policy to post any changes we make to our privacy policy on this page. If we make material changes to how we treat our users' personal information, we will notify you by email to the primary email address specified in your account. The date the privacy policy was last revised is identified at the top of the page. You are responsible for ensuring we have an up-to-date active and deliverable email address for you, and for periodically visiting our Services and this privacy policy to check for any changes.
CONTACT INFORMATION
You can update your account and profile information through your profile settings. If you have questions about your privacy on the Services or this Privacy Policy, email us at:
privacy@usebalance.co.
To register a complaint or concern, please refer to our dispute resolution instructions found in our Terms of Service.
